On first thought, selling your home by yourself seems to make perfect sense. It doesn't look all that hard, right? So you decide to sell your home the FSBO way (For Sale By Owner). You figure that you can put up a sign. Let people come to look at your house. Review all the offers you are sure to get and pick the best one and you're done. That's all there is to understanding the Santa Cruz County real estate market—right?
Well, not quite. One of the most difficult things for a person trying to sell their own home to do is understand the Santa Cruz County real estate market in order to price their home correctly. All of the above steps will stall without setting a price that will make you happy and get a buyer to sign on the dotted line.
The Price is…
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