What to Look for in a Santa Cruz Real Estate Agent

Posted by Lauren Spencer on Monday, October 1st, 2012 at 1:01am.

From open houses to negotiating deals, selling your home is a complicated process. That is why becoming a real estate agent requires licensing in most states.  If you are considering selling your home, here are some tips on what to look for in a Santa Cruz real estate agent:

• Knowledge of the market in your neighborhood – An agent familiar with your neighborhood will be best able to speak to its assets and find the right buyer for your home. 

• Experience with advertising and open houses – Advertising is an art, and any art improves with experience. Find a Santa Cruz real estate agent who knows how to get the word out on the hot new property for sale. Part of that advertising includes having professional pictures taken of your home and circulated both online and off. 

• Experience with pricing and offers – Your agent will guide you through the process of setting the price for your home and sifting through offers to find the best one for your circumstances. Setting an appropriate price for your home that will attract buyers who both want and can afford to purchase your home, all while getting you the highest sale price, is a delicate art, and one that takes practice and knowledge of the market. 

• Know-how and Know-who – Real estate agents aren’t mortgage professionals – but they should know what questions to ask. They should also be able to refer you to reputable mortgage professionals, home contractors, photographers, and other professionals you may need to contact during the sale of your home. 

As in any profession, experience and personality count.  Finding the best match for your needs will help keep the stress level down when selling your home. 

If you're looking for an experienced, professional Santa Cruz real estate agent, please give me the opportunity to interview for the job. To schedule an interview or learn more about me, give me a call at 831.662.6522 or email me at Lauren@LaurenSpencer.com.

For additional real estate information please visit my homepage at www.MySantaCruzRealEstate.com.



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About Lauren Spencer

Award-Winning Santa Cruz REALTOR®

Lauren Spencer is your local real estate expert, specializing in Santa Cruz real estate and surrounding communities—this is where she lives, works, and plays too. Let her know your questions about the community and county and she'll be happy to fill you in on all you want to know! Lauren Spencer has consistently been voted best local REALTOR in Santa Cruz and is always happy to offer her advice and expertise. Call her at: 800.226.4717.

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