4 Reasons to List Your FSBO with a Santa Cruz Real Estate Agent

Posted by Lauren Spencer on Thursday, August 5th, 2010 at 11:01pm.

Going it alone and listing your home as for sale by owner can be exciting at first, but there is a turning point where the prospect of losing money makes it necessary to bring in help. Here are four reasons to change your plan and list your home with a Santa Cruz real estate agent in order to facilitate a sale.

1. Speed:  If your property has been languishing on the market for more than three months, it is no longer fresh. People will avoid it simply because it hasn't sold. A Santa Cruz real estate agent can give your home wider exposure and get traffic moving through it again.

2. Knowledge:  Fresh eyes on a project are helpful in any business endeavor. You can be too close to your home. You love it and see it in a positive light that can often overlook minor items that will kill a sale. Your Santa Cruz real estate agent can help you see the problems you didn't even know existed.

3. National Exposure:  As a FSBO (for sale by owner) seller, you are not able to list your home on the official MLS (multiple listing service). That exposure alone can get much faster responses and sales. Additionally, a professional real estate agent markets your home on multiple websites which gives your home a virtual Open House 24 hours a day, 7 days a week.

4. An Earthly Advantage:  Many FSBOs price their homes way over market for two reasons.  First, they love their home and see certain aspects of their home as more valuable than they really are.  Second, they don't have extensive knowledge of the real estate market nor do they have the ability to do accurate home price comparisons. You 'might' know what your neighbor's house sold for 5 years ago, but do you know what it is worth now?  And even more importantly, do you know exactly how comparable your house is to that one? A professional real estate agent has access to all that information.

If you would like to know more about how a professional real estate agent can help you sell your home, I can help.  Give me a call today at 831.662.6522 or email me at Lauren@LaurenSpencer.com for more information.




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About Lauren Spencer

Award-Winning Santa Cruz REALTOR®

Lauren Spencer is your local real estate expert, specializing in Santa Cruz real estate and surrounding communities—this is where she lives, works, and plays too. Let her know your questions about the community and county and she'll be happy to fill you in on all you want to know! Lauren Spencer has consistently been voted best local REALTOR in Santa Cruz and is always happy to offer her advice and expertise. Call her at: 800.226.4717.

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