Buying a Santa Cruz Home From a Motivated Seller

Posted by Lauren Spencer on Wednesday, April 18th, 2012 at 1:01am.

When you see “motivated seller” in real estate listings, does that mean the sellers are desperate to sell their Santa Cruz home and are open to negotiation?  Sometimes yes, sometimes no. Do not assume it means you’re going to get the home at a bargain price.

When you see “motivated seller” in real estate listings, it could mean a wide variety of things including:

1. The seller is willing to accept a lower price or give some concessions.
2. The Santa Cruz home could be near foreclosure.
3. The sellers want to see an offer before canceling the listing.
4. It’s a marketing strategy. (In other words, it means nothing.)

Here are some tips on how to deal with motivated sellers:

1. Decide if you really want to buy the Santa Cruz home. Don’t buy it just because you think you might get it at a greatly reduced price.
2. Have your agent ask the listing agent why the seller is so motivated to sell. If there is no realistic reason, you could be wasting your time.
3. Consider giving a low-ball offer to see how the seller responds.  If the seller does not give a counter offer, you have your answer.  If they give a reasonable counter offer, they’re obviously willing to negotiate.
4. Wait for a price reduction.  Most listing agents will ask the sellers to reduce their price when the property hasn’t gotten any offers or sold in the expected time frame.
5. Ask if other offers have been made. If yes, find out why they were rejected, and try to overcome the seller’s objections.

Owning a home is the American dream.  Figuring out if it’s the right time for you to buy, and which property is best for you to purchase, is something only you can decide.

When you’re ready to find your American dream home, I’d love to help. Call me at 831.662.6522 or email me at

For additional information, please visit my home page at


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About Lauren Spencer

Award-Winning Santa Cruz REALTOR®

Lauren Spencer is your local real estate expert, specializing in Santa Cruz real estate and surrounding communities—this is where she lives, works, and plays too. Let her know your questions about the community and county and she'll be happy to fill you in on all you want to know! Lauren Spencer has consistently been voted best local REALTOR in Santa Cruz and is always happy to offer her advice and expertise. Call her at: 800.226.4717.

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